Enterprise Relationship Management A Paradigm For Alliance Success
Auteurs : Humphries Andrew, Gibbs Richard
![Couverture de l’ouvrage Enterprise Relationship Management](https://images.lavoisier.fr/couvertures/1318187560.jpg)
Andrew Humphries is currently CEO of SCCI Ltd which he founded in July 2004 (www.sccindex.com). He is an expert and thought leader in performance improvement in collaborative business relationships. His scientific diagnostic technique demonstrates how organisations can gain strategic advantage by formally managing their teamwork. It has been used successfully in construction, rail, defence, manufacturing, retail fashion, automotive, IT, food & drink, agriculture and the public sectors in the UK, EU, ASEAN and Australia. A global leader in his field, Andrew is sought after as a conference speaker and author and is a Visiting Fellow at the Cranfield School of Management. Richard Gibbs is a recognised expert in marketing channels and alliance management. His career spans senior sales and marketing positions in multinational companies such as Xerox and Novell Inc. His current research focuses on cross-cultural inter-organisational collaboration in global supply chains. Richard teaches at the University of Winchester.
Date de parution : 06-2024
17.4x24.6 cm
Date de parution : 02-2015
17.4x24.6 cm
Thèmes d’Enterprise Relationship Management :
Mots-clés :
effective; supply; chain; relational; governance; collaborative; relationships; exit; phases; partnership; Enterprise Relationship Management; Uncertainty Avoidance; Business Cases; MBD; Business Process; UK Ministry; Partnership Life Cycles; Ford Motor Company; Collaborative Business Relationship; Captive Sharks; Exit Phase; Evolving Pessimists; Host Firm; Rebellious Teenagers; Cherry Pickers; Partnership Quality; Collaborative Innovation; Marketing Channels; Partnering Types; Creation Cycle; Poor Relationship Performance; Pe Rc; Competence Fit; Evangelist Deserter; UK Government Department